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Sensory marketing
MangoPixel designs experiences for more than one sense. We have helped the entertainment industry enhance the audience experience, including embedding scent into anime and other media content, and we create digital signage for shopping malls, retail stores, hotels and other customer-facing businesses.
In short
What is sensory marketing?
Sensory marketing designs a brand experience for sight, sound, touch, taste and smell. Engaging more than one sense makes an experience more memorable and emotional, so people notice it, enjoy it and remember the brand. Common examples include signature scents, sound design, tactile packaging and dynamic digital signage.
- Industries
- Entertainment, retail, malls, hotels
- Senses
- Sight, sound, scent, touch
- Includes
- Scent in media, digital signage
- Backed by
- Neuromarketing research
Sensory Marketing & Digital Signage
What we create
People remember how an experience made them feel. Sensory marketing uses that by layering sight, sound, scent and touch into a single moment, whether it is a screening, a store visit or a hotel lobby.
In entertainment, we have helped studios and media companies enhance the audience experience by embedding scent into anime and other media content, so viewers feel a scene as well as see it.
In physical spaces, we design and run digital signage for shopping malls, retail stores, hotels and other customer-facing businesses: screens placed and programmed where people actually look, with content that changes by time, audience and promotion.
- Scent-enhanced media and entertainment
- Digital signage strategy and content
- Signage for malls, retail and hotels
- In-store and lobby experiences
- Sound and sonic branding
- Motion and visual identity
- Multisensory product design
- Event and pop-up experiences
- Attention testing for placements
- Content scheduling and updates
Who it’s for
Built for teams like yours.
Entertainment and media
Add scent and other senses to screenings and content.
Shopping malls
Guide visitors and promote tenants with dynamic signage.
Retail stores
Capture attention at the shelf, window and checkout.
Hotels
Create a memorable arrival with lobby screens, sound and scent.
How it works
Four steps.
Observe
We study how people move, look and feel in your space or content.
Design
We combine visual, sound, scent and touch cues around one idea.
Install
We produce content and deploy signage or sensory elements.
Refresh
We measure engagement and update content over time.
Why MangoPixel
Research first. Then everything else.
We start with how people decide. MangoPixel is a neuromarketing agency, so every recommendation begins with evidence about attention, emotion and memory rather than opinion.
One team, end to end. Strategists, designers, developers, video producers and marketers work together, so insights go straight into the website, the ad and the content instead of a slide deck.
Built for search and AI. Everything we publish is structured to rank on Google and to be understood and recommended by AI assistants such as ChatGPT, Gemini and Perplexity.
Local roots, global reach. We are based in Corona, California, serve businesses across Riverside County, the Inland Empire, Orange County, Los Angeles and San Diego, and work with clients across the US and in Japan, Europe and South America.
FAQ
Questions, answered.
What is an example of sensory marketing?
Examples include a signature scent in a hotel lobby, sound design in a store, tactile packaging, and digital signage that changes with the time of day. MangoPixel has also helped the entertainment industry embed scent into anime and other media content.
Do you install digital signage for retail stores and hotels?
Yes. MangoPixel creates digital signage for shopping malls, retail stores, hotels and other customer-facing businesses, including strategy, content and placement.
What is scent marketing?
Scent marketing uses fragrance to shape how people feel about a space, product or piece of content. Because smell is closely linked to memory and emotion, it can make an experience far more memorable.
Does sensory marketing work for small businesses?
Yes. Even small changes, such as music, lighting, scent and well-placed screens, can change how long customers stay and how they feel about a business.
Make it felt.
MangoPixel · 4160 Temescal Canyon Road, Suite 401, Corona, CA 92883. Serving California, the US and clients in Japan, Europe and South America.
(951) 268-4644 Start a project